Loughton mother of two opens new shop after spotting a gap in the market

Three generations help run new clothes shop

Lauren Healey with daughter Lottie modelling a dress

Three generations help run new clothes shop

Lauren Healey with children Lottie and Louie

First published in News
Last updated
East London and West Essex Guardian Series: Photograph of the Author by , Reporter - Epping Forest

A mother of two has opened her first shop after spotting a gap in the market.

Lauren Healey opened Lottie Lou Children’s Boutique in Forest Road, Loughton, after struggling to find children’s clothing in the town.

The store stocks outfits for boys and girls aged two to 10 ranging in price from £20 to £100.

Mrs Healey, who has a daughter Lottie, four, and son Louie, five, said: “I wanted a shop here because I noticed Loughton was lacking children’s clothes shops.

“With the children now at school I have the time to run the shop and it will keep me busy.”

The process of setting up the business began in December and Mrs Healey took ownership of the premises in February.

She said: “I’ve had mixed feelings throughout the process. It’s scary but also exciting.

“When it’s your own business you’re worried about how it will turn out.”

In order to boost custom a Lottie Lou website will be launched by the end of April and Mrs Healey will be distributing leaflets to parents at schools in the area.

Mrs Healey will manage Lottie Lou from Monday to Saturday with the help of her mother Janice Antick.

She will also get some assistance from her daughter who models the outfits for photographs on her facebook and Instagram pages.

The 29-year-old businesswoman added: “Lottie loves the outfits, especially the tutus.

“Little girls fall in love with anything pretty and colourful and I sell all the clothes I would like to dress my own children in.”

Comments (3)

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10:34pm Tue 22 Apr 14

Villagecranberry says...

Hundred quid for a frock?

How can people on benefits afford such?

This just encourages bullying to the classmate who has to go to the Charity Shop or Poundland.
Hundred quid for a frock? How can people on benefits afford such? This just encourages bullying to the classmate who has to go to the Charity Shop or Poundland. Villagecranberry
  • Score: 2

12:29pm Wed 23 Apr 14

jackblack007 says...

Villagecranberry wrote:
Hundred quid for a frock?

How can people on benefits afford such?

This just encourages bullying to the classmate who has to go to the Charity Shop or Poundland.
the site prat strikes again
[quote][p][bold]Villagecranberry[/bold] wrote: Hundred quid for a frock? How can people on benefits afford such? This just encourages bullying to the classmate who has to go to the Charity Shop or Poundland.[/p][/quote]the site prat strikes again jackblack007
  • Score: -3

10:29pm Thu 24 Apr 14

Villagecranberry says...

jackblack007 wrote:
Villagecranberry wrote:
Hundred quid for a frock?

How can people on benefits afford such?

This just encourages bullying to the classmate who has to go to the Charity Shop or Poundland.
the site prat strikes again
Yes you seem to have.
[quote][p][bold]jackblack007[/bold] wrote: [quote][p][bold]Villagecranberry[/bold] wrote: Hundred quid for a frock? How can people on benefits afford such? This just encourages bullying to the classmate who has to go to the Charity Shop or Poundland.[/p][/quote]the site prat strikes again[/p][/quote]Yes you seem to have. Villagecranberry
  • Score: -1

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