The annual Leytonstone Arts Trail will kick off this weekend with dozens of artists teaming up with businesses to showcase their talent to their neighbours.
This year, for the first time, an app has been designed to guide residents around the 26 venues which will hanging a wild variety of art from portraits to 3D canvasses.
Designed to encourage community integration and increase footfall along Church Lane and the High Road, organisers of the seventh annual trail expect to experience the same success they have seen in previous years.
Co-ordinator Hilary Douse said she was looking forward to celebrating all things Leytonstone.
“The app will take you around the entire trail,” she added.
“When you arrive at an exhibition there will be an icon that you can use to unlock information about what you are seeing.
“I really think we are going to enjoy another successful year, everyone has worked so hard."
In another twist this year there will be a ‘mobile’ exhibition at weekends.
The Waltham Forest Arts Club will be driving their float around the area and can be found at St John’s Church at Langthorne Park.
Artefacto Tattoo will display an Alfred Hitchcock exhibition, there will be 3D artwork in the Stone Space Gallery and the library as well as pubs, bars and cafes helping to show off what the artists in Leytonstone can do.
For the past five years Ms Douse’s initiative ‘Let’s Fill Leytonstone with Art’ has taken off with people putting knitting, photos and paintings up in their windows alongside the trail.
“It feels like Christmas in the middle of summer with everyone decorating their windows with whatever they can create; it really brightens up the streets and puts a smile on the faces of those passing by," said Ms Douse.
The trail is being held between July 4 and 13.
This year the app can be accessed via the interactive screen at The Stone Space in Church Lane.