It's five years ago this week since an east London institution was celebrated in a new book.

The humble pie and mash shop is getting its just recognition as a cultural icon in a new photo book.

While many pie and shops have closed their doors, dozens still remain serving up London’s original fast food.

Celebrating this east London food staple is a new photo book after it successfully secured funding in less than a week on crowdsourcing site Kickstarter.

Creative directors Jake Green and Simon Poon Tip smashed their £950 target to kick-start the book, raising £1,497 from 71 backers so far.

Mr Poon Tip said he wanted “to do something” after seeing pie and mash shop close down across the capital.

He has fond memories ordering pie, mash and liquor as a child growing up in London.

He said: “I can remember the counter at the pie shop I would go to as a boy, and not seeing over the top.

“We would all go down there as friends and tuck in.”

The creative duo’s book was born from filming their 2015 documentary Pie and Mash London, which charts the declining food tradition.

Mr Green took black and white photos from every remaining shop to document an exterior fading from the high street.

The result is 100 limited edition landscape books featuring some firm favourites from Manzes in Walthamstow, Eel Pie House in Leytonstone and Robins Pie and Mash in Wanstead.

Since shooting the film between 2014 and 2015, four of the 30 featured pie and mash shops have closed down.

They were included in this printed edition as a “reference to the changing face of London’s culture”.

Robins’ new Station Road establishment in Chingford unfortunately misses out after opening in July 2016.