Waltham Forest Hockey Club volunteer Matt Lovell has been nominated as one of the seven finalists in the Mail's Magnificent Media Seven.
A public vote will be taken with the winner receiving £5000 for the club or charity of their choice.
The competition launched in May to celebrate contributions in the media world during this summer of British sport.
Six years ago Lovell set up a youth section at Waltham Forest Hockey Club. It began with just two kids but today there are well over 100. Through his commitment and ability to encourage others to volunteer, youth activities are still provided free of charge.
This year he has been central to the team encouraging the whole family to get involved in the game through Under-8 sessions, a ten week adult beginner course, and social hockey for those who just want to play for fun.
From September, he also began working four days a week so he could spend his fifth day coaching hockey taster sessions in primary schools on a voluntary basis. This year he coached Chingford C of E Primary School to the London School Games.
Lovell has also clocked in excess of 150 games over the last few seasons as an umpire, mentored beginner umpires and acted as men’s fours captain and the ladies’ fours coach.
He also currently coaches in the Essex Development centres and is fixtures secretary for the Alliance Sports Junior League.
If Lovell won the money he is keen to train up additional coaches at the club and buy new equipment for the new academy team.
To find out more and vote for him log on to http://www.mailconnected.co.uk/flash/magnificent7 where you can read his story in full. Voting closes on July 13.
Waltham Forest's rowing team, coached by Lovell, won medals at the London Youth Games.
The team won silver in the outdoor event alongside a bronze, silver and gold in the indoor competition as they finished in fifth place overall.
This included second place for Tom Mapp in the boys scull and fourth place in the highly competitive relay.
Lovell said: "This is an amazing achievement by the kids, many of whom have been training solidly for two years now. We've always taught them to finish strongly so to watch all of the rowers push through to the finish was great to see while the team spirit during the relay was fantastic."
In the indoor event, the bronze medal was won in the Year Nine race by Ben Goodman. In the Year Seven girls race, Berenice overcame nerves to finish joint second.
Marcin Wojcik picked up the gold medal in the Year Eight boys race bettering his Bronze medal last year. Having paced himself over the first two minutes, he stormed from 12th to 1st place in the final 60 seconds to win by 20m.
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